Off-plan villas in La Mer are the whole of this category, and among the most expensive homes released anywhere in the city. What is being sold is beachfront ground in Jumeirah, where the coastline is finite and the district around it has been finished and busy for years. The current release is set out below.
1 off-plan villa project is available in La Mer, Dubai, with prices starting from $95M. Handover is scheduled for 2028, with flexible payment plans on most launches.
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La Mer is a villa community: current off-plan launches focus on private homes and townhouse formats aimed at end-users and long-term investors.
The map shows all 1 off-plan projects in La Mer currently listed on this page. Project locations come from developer materials and open sources, so some pins may be approximate.
The release in La Mer is the entire category, priced from around $95M with handover in 2028.
What justifies that is the ground itself. Beachfront plots in Jumeirah are finite, most of the coastline was allocated decades ago, and a new set of houses directly on the sand is a rare event rather than a regular feature of the market. The district around it is complete: the promenade, the restaurants and the beach clubs have been running for years, so nothing about the setting is speculative.
There is no townhouse element and no smaller format alongside it, so the category has a single entry point and nothing beneath it. For a buyer at this level the questions are plot size, frontage, privacy and the developer’s record at the top end, rather than payment schedules or rental yield. Both of those exist, but neither decides the purchase. What decides it is whether another stretch of Jumeirah sand is likely to come to market again, and on current evidence that is not something to count on.
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